Expert physiotherapy, acupuncture, cupping, and sports massage treatments. Available at Apo at the Holloway, Birmingham

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Our Specialised Treatments

  • Person with a prosthetic arm shaking hands with another person, holding a green walking cane.

    Physiotherapy Assessment

    Restore movement and recover from injury.
    A detailed assessment to identify the root cause of your pain or injury. This session includes a full movement and posture analysis, hands-on treatment, and a personalised recovery plan tailored to your goals.

    Price: £60 for 45 minutes

  • Close-up of a person receiving acupuncture treatment, with several acupuncture needles inserted into their back while a practitioner's hand rests on their shoulder.

    Acupuncture

    Calm the nervous system to target stubborn pain and stress. A calming treatment designed to help your body feel safe again. Using very fine needles, acupuncture helps settle an overactive nervous system, release built-up tension, and reduce persistent pain. Especially helpful for chronic pain, headaches, stress, and symptoms that keep coming back

    Price: £45 for 30 minutes

  • Man lying face down on a massage table receiving a back massage from a masseuse in a spa or wellness center.

    Sports Massage

    Hands-on treatment for sore muscles. Deep tissue techniques target knots, stiffness, and muscle fatigue. Perfect for athletes, gym-goers, or anyone with tension from work and daily life.

    Price: £45 for 30 minutes / £70 for 60 minutes

  • Photobiomodulation (PBM)

    Support faster healing at a cellular level. A gentle, pain-free treatment that helps your body heal more efficiently. Using red and near-infrared light, PBM supports your cells’ energy production, helping to calm inflammation, reduce pain sensitivity, and speed up recovery. Particularly helpful when healing feels slow, or pain keeps returning.

    Price: £45 for 30 minutes

  • Therapeutic cupping therapy with four glass cups placed on bare skin.

    Cupping

    Relieve stiffness and improve circulation. Gentle suction cups create space in tight tissues, to reduce tension and improve blood flow. Ideal for back, neck and leg tightness, and loved by athletes for faster recovery.

    Price: £40 for 30 minutes

About me

I’m Joel, a senior physiotherapist with years of experience working in the NHS and specialising in musculoskeletal care. I help people manage pain, recovery from injuries, and feel their best through tailored treatments including acupuncture, sports massage, and cupping therapy.

My approach combines the clinical knowledge of physiotherapy with effective hands-on techniques, so whether you’re struggling with long-term pain, muscle tightness, or just need to recharge, I’ll create a treatment plan that suits your needs.

I believe treatment should be both professional and personal, which is why I take the time to listen, explain, and make sure you feel comfortable every step of the way.

HCPC logo with the words 'health & care professions council' next to it.
Logo of the Chartered Society of Physiotherapy with abstract shapes and the organization name.
Logo of the Acupuncture Association of Chartered Physiotherapists, featuring a blue emblem with a stylized symbol inside, and the organization's name to the right.
Seal of the Chartered Society of Physiotherapy featuring a shield with lions, a caduceus, and a banner reading 'WROTE'.

Testimonials

  • I've been experiencing back pain and was recommended to see Joel. A few acupuncture sessions and the pain is completely gone! Incredible service. Joel is both friendly and patient, and takes time to explain the condition. He is extremely encouraging.

    Christine Tan

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  • From the very first session, Joel took the time to listen and understand my situation. I'd been struggling with pain for months while waiting on a referral, but his treatment had me back in the gym much quicker than expected. Professional, friendly, and always on time. Highly recommend!

    Niall Dean

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  • Saw Joel in Birmingham City Centre for neck and back pain, he advised me on my posture and had sessions of massage and acupuncture. I’m now completely back to normal and pain-free! Highly recommend!

    Bella Sawyers

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  • I've been suffering joint and nerve pain for over a decade. GPs have made me reliant of tablets over the years as pain management. A few months back I was referred to Joel for physiotherapy.. He really knows what he's doing. The only problem I have is, I wish I had met this young man a few years ago, because I truly believe I'd be running a marathon today with his help over treatment. Thank you Joel. I can't express how I appreciate the hope you have given me that I am able to have pain free days. Thank you.

    Rehana Begum

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    Read 50+ more 5-star reviews on our google page! https://share.google/qVaK406lIJ4ewZefc

Contact Us

Have a question or want to book a session? I’d love to hear from you.


You can reach me directly by phone, or by filling up the form below.

(+44) 7873948942